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Social media governance: the new communications battle field

If you haven’t come across the term ‘social media governance’ you’re about to hear the term a whole lot more. We define it as ‘polices and procedures created and enforced to govern the use of social media by people who are directly employed, officially affiliated or otherwise authorised to represent an organisation.’  

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Dos and don’ts of social media: protecting against social (media) faux pas

As more businesses venture into social media, the questions that business managers are asking is shifting. The most common question I get today is ‘How do I manage my staff’s use of social media?’ What people are really asking is, “How do I mitigate the business risk of being involved with social media as a company?” And if you haven’t been asking the same question, you probably should.

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